ACEC/MA Genesis Winter Program
Only 10 seats left!
Genesis Program: Connect. Learn. Grow.
An ACEC/MA Leadership Education Program
January 17, 24 & 31, 2023, 3:00 PM - 6:00 PM
On Zoom
Building a professional career requires you to develop an expertise in more than just technical skills. In Genesis, you’ll learn about a range of appropriate protocols, values, ethics, reputation and relationship-building strategies to help you advance your career.
ACEC/MA's Genesis Program provides this foundation for moving forward.
Three carefully designed instructional sessions address key topics identified by firm leaders as vital for the professional with 3-5 years experience. These engaging sessions will give you new techniques and insights through discussion and instructional exercises.
Cost
$600 / person from ACEC/MA Member Firms*
$850 / person from Non-Member Firms
*If your firm is an ACEC/MA Member, you’re an ACEC/MA Member.
Participation is limited to 30 people. Registration is first-come, first served, but we will create a waiting list when the class is full. Fax or email completed forms to (617) 227-6783 or acecma@engineers.org. Email or call (617) 227-5551 with any questions.
Session 1: Tuesday, January 17, 2023
How Firms Get Business
Instructor: Genevieve Cahill, Vice President/Business Development, Michael Baker International, Inc.
In this session, Ms. Cahill will introduce the role that marketing plays in running a successful firm. Topics will include what a go/no-go decision is and how it is made, how marketing is achieved at every level in a firm, the proposal process, and the role of marketing as part of project delivery.
Session 2: Tuesday, January 24, 2023
Personal Communication Effectiveness
Instructor: Paul D. Weisman, PE, President, SMART Conversations
Join us for skill-building in key communication areas that will improve your ability to work successfully with colleagues, supervisors and in teams. Topics include: Personal Mastery, Professional Conversation, and Interpersonal Collaboration. The goal is to build confidence in your ability to exchange information while enhancing rapport and working-relationships.
Session 3: Tuesday, January 31, 2023
How a Firm Works—the Business Side of Engineering
Instructor: Kevin R. Dandrade, PE, PTOE, Principal / Vice President, TEC / The Engineering Corp
This session focuses on how and why an engineering firm makes a profit. Mr. Dandrade covers project and firm economics, overhead, how billing rates are established, utilization importance, the difference between project and firm profits, and how and why managers benchmark economic indicators against other firms. Key concept: to keep an engineering firm afloat, you need to know more than just engineering.
ACEC/MA Genesis Program
American Council of Engineering Companies/Massachusetts
The Engineering Center, One Walnut St, Boston, MA 02108-3616
Tel: 617-227-5551 | Fax: 617-227-6783 | Email ACEC/MA